YouTube Creator Struggle
YouTube is more competitive than ever, but small creators can still grow with strategy, consistency, and niche content.
The 2025 MTV VMAs were packed with standout wins from pop powerhouses like Lady Gaga, Ariana Grande, and Sabrina Carpenter, but not everyone walked away with the recognition fans expected. Billie Eilish’s “Birds of a Feather” and Tate McRae’s “Sports Car” were strong contenders that many thought deserved more love. On the performance side, Sabrina Carpenter stole the spotlight with her bold, retro-inspired set celebrating trans rights, while Ricky Martin and Mariah Carey brought nostalgia with powerhouse medleys.
What do you think?
Who do you think got snubbed, and which performance stole the show for you?
Give your comments below!
YouTube is more competitive than ever, but small creators can still grow with strategy, consistency, and niche content.
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